SCENARIO GROUP OF PUBLICATIONS
We are a 3-tier group comprising
Publications Communication Event Management.
The noble idea of quality education for college and university students was conceived in 1997 in consultation with known global and domestic education organizations. The British Council played commendable role in the whole process. Resultantly the Scenario group of publications was established and its first publication entitled “the Education Scenario” was published on 1st September 2001. Since then it is being regularly published and has earned credibility and trust at home and abroad. Till today over 100 domestic and foreign universities, from LUMS (Pakistan) to University of London have advertised in this publication. Over 3000 articles, contributed by educationists, scholars and organizations have been published till date.
Our main objective is to disseminate authentic information and awareness about education therefore; the group resorted to organize education exhibitions also. We made the information open and easily accessible to the needy population that was usually kept concealed by design. We have never sought any financial assistance from the government or NGOs. Pakistan is basically a rural based agrarian and partly industrialized society. Our Second level cities comprising 79% of total population have maximum potential students for higher and vocational education. During 2005 we carried out research and concluded that if awareness reaches the said cities it will tremendously help the nation, the talented students and accredited education institutions at home and abroad. We shared the idea with known concerned organizations who rejected the idea, considering it commercially unviable. However, we took the initiative and organized first exhibition in second level cities in 2006. Till today we have organized 12 education exhibitions in 21-second level cities that have produced appreciable results. Today, all those who had rejected the idea, are themselves regularly going to these cities.
The monthly “Education Scenario” has so far published 9 special editions, including British Council of Pakistan and University of London International Programmes. The magazine accommodates information related to education only. Some salient topics are: general information about education at home and abroad, future planning, relevant accredited institutions for desired education, new concepts, changing environments, emerging professions, entry routes to various institutions, affordability, preparation of examinations, cost effectiveness, interviews of leading personalities and student activities etc.
Education Scenario & Tourism Scenario being published regularly.
We organize exhibitions, seminars, conferences, symposia, workshops etc. round the year.
We offer expertise in designing, layout, photography, art and printing such as catalogues for international groups and companies, newsletters, flyers, picture postcards, brochures, leaflets etc.
We work for event management and promotion of businesses relating education and tourism.
We sign Memorandum of understanding (MoU) for special package deals with leading companies, organizations & groups as specialists in the field.
To provide latest information about education to create awareness among people in rural as well as urban areas of Pakistan and abroad through , publications, seminars, exhibitions and other innovative methods using electronic and print media for ‘a better business with better cause’.
With a decade of expertise in the specific fields, we believe in sincerity of purpose and are committed to pursue this sublime mission with dedication and devotion. Our objectives are:
- Provide awareness and information at home and abroad about meaningful education.
- Create close contact among education institutions at home & abroad.
- Reach those who can’t reach us to bring the bulk in the mainstream.
- Facilitate foreign universities and organizations for proper branding.
- Facilitate professional agents, donors/NGOs.
The Group’s Major Milestones
|2001||The first special edition of ‘Education Scenario International’ entitled ‘The UK Education Expo’ was published in September in collaboration with the British Council in Pakistan who also recommended us to colleges and universities in the UAE and the UK for advertisements.|
|2002||Appointed Pakistan’s first independent media observers by the British Council for the training of education agents in Pakistan.|
|2003||Were co-organizer for Pakistan’s biggest international education expo held in April.|
|2004||The UK, Russia and Cyprus honoured us by sponsoring visits of our specialist’s team to their esteemed universities who conducted interviews of ministers, high government officials and
vice-chancellors of universities and heads of several other organizations in these countries.
|2005||Conceived a five years plan & initiated the slogan “Developing the Nation for a Better Future”. To pursue the objective we are continuously organizing exhibitions, seminars, discussions, lectures & are publishing special issues.|
|2006||Launched “Tourism Scenario International”.|
|2007||( i) Signed MoU with the tourism development authorities of Pakistan for promotion of tourism following which our magazine was declared an official magazine by the Government of Pakistan.
(ii) Signed a MoU with world-famed organizations like WWF for Environment.
|2008||We started full-fledged activity in the Middle East.|
|2009 – 10||Till date we have organized 8 education exhibitions in 21 second level cities of Pakistan and many mega events are in hand. Our different awareness oriented events have disseminated a strong message to the ignorant potential who are now in the main stream.|
|2011 – 12||We organized four mega events in six big cities of Pakistan & heading towards the ever biggest expo in six cities of the country in a single visit. 2013-2016-Launching of Education Scenario Newspaper to spread the message with more reach. 2017-2018-Worked on digital presence to make it more strong. 2019-Launched digital versions of the magazine and continue to focus on digital media marketing to reach to perspective audience.|
Outreach Awareness Initiative-Reaching those who cannot reach us
Pakistan is basically a rural based agrarian and partly industrialized society. In spite of rapid migration from rural areas to urban still our second level cities comprising more than 70% of total population and have maximum potential for higher education recruitment and eligible for scholarships.
During 2005 we carried out research and concluded that if awareness reaches the said cities it will tremendously help the nation, the talented students and accredited education institutions at home and abroad.
We shared the idea with known concerned organizations and jointly took the initiative and organized first ever educational exhibition in 2006 in Faisalabad, Gujranwala & Sialkot.This was even the first event on mass scale for these cities in history since the inception of Pakistan where 29 elite organizations participated and sponsored their event. Being the most result-oriented & focused it was highly appreciated by the concerned stake-holders and prompted us to continue with their full support and endorsement.
Career Counselling Center
Education Scenario has established Free Career Counseling Centers in elite institutions of the country and has sublime mission to extend this free career counseling services to the remote areas of the country to facilitate the youth and parents for the future of new generation.